responsive web design: computer, laptop, tablet, phone

What Does Web Design Look Like These Days? Responsive Design

There is an obvious shift in the approach surrounding web design. The rise of flat design, two dimensional figures and shapes, is a major design trend and long gone are the days of distracting, flashing graphics. Full screen background videos are on the rise (when it makes sense) and many companies are opting to have…

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keys to managing online presence

7 Keys To Managing Your Online Presence

Clients often ask how they can optimize their websites. We give them the wheel once we’ve built the car so to speak. This gives them more control of their online marketing efforts. Below we have comprised a list of 8 key tools for clients who want to manage their online presence. Of course, we wrap all…

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Alliance For Safe Kids

Visit AllianceForSafeKids.org The Challenge The Alliance For Safe Kids, a nonprofit based in Yorktown, NY, had been dealing with some technical issues on their existing website. While they were, in general, happy with WordPress they needed to switch hosting companies and fix several bugs on the site. Since they were already focused on the website…

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Support Connection

Visit SupportConnection.org The Challenge The Support Connection website had grown over years and as it did so the site organization became cluttered and cumbersome. No search function made it difficult for clients and donors to find information. The design was dated and not optimized for mobile devices. An update was needed to better represent this…

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Kaja Gam Interior Architecture & Design

Visit KajaGamDesign.com. The Challenge Kaja Gam Interior Architecture & Design had an elegantly designed website but content management system was difficult to work with. What should have been a highlight of the site – Kaja’s portfolio – was limited to eight photos. And since the portfolio did not support the addition of text search engine…

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ColumbiaDoctors Of The Hudson Valley

Visit ColumbiaDoctorsHudsonValley.com. The Challenge ColumbiaDoctors of the Hudson Valley, with offices in Suffern and Monroe, needed a website that would appeal to seniors, the practice’s primary patient load, with a younger demographic, an area in which they hoped to grow. In collaboration with DesignWorks NY, CoCommunications and MarketingWorks NY we provided a cross-discipline approach that addressed the…

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Working With Web Designers

“I thought you would just do it for me.” I once had a client say those exact words to me. The impression – or more likely, the hope – was that he would sign the contract and I would magically whip up a website with compelling content and fabulous visuals that would launch his business…

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Granite-Springs.com Goes Live

Granite Springs Asset Management Launches New Website Yorktown Heights, NY, (June 12, 2012) – Marketing Cafe is pleased to announce the launch of the new Granite Springs Asset Management website. The website, which relaunched in late May, was the second generation website for the Manhattan-based firm.

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Mobile Website Vs. Mobile App

I got a call today from a nonprofit here in Westchester. We had an interesting conversation about creating a mobile website vs. a mobile app. It’s a question lots of businesses and nonprofits are asking lately so I thought I’d share some of what we discussed here. Feel free to ask follow-up questions or share…

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What Does A Website Cost?

“How much will this cost me?” It’s one of the first questions most folks ask when they begin thinking about redoing their business website. Fair question. We all live in the real world and we don’t have money to burn. To answer the question lets begin by looking at what you’re “buying.” What kind of…

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