Category Archives: Social Media

7 Keys To Managing Your Online Presence

Clients often ask how they can optimize their websites. We give them the wheel once we’ve built the car so to speak. This gives them more control of their online marketing efforts. Below we have comprised a list of seven key tools for clients who want to manage their online presence. Of course, we wrap all of this up in a bow by using our favorite Content Management System (CMS), WordPress! Content is still King! Fresh, relevant content is necessary to move the needle in terms of both Search Engine Optimization and effective communication. Take advantage of the blogging function on your website and share information about your products, services or upcoming projects with your consumers and clients. The last thing you want to do is squander your investment in a great new website by having it go stale. Engage your consumers and clients with Social Media. Devoting time to 2…
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Social Media Statistics: What’s Really Happening With SM?

I came across this great infographic and thought I’d share. These social media statistics can give you some insight into how people are – and aren’t – using social media. Customer Care I found it particularly telling that 56% of customer tweets to companies are being ignored! Yikes!! Setting up tools to monitor social media channels can help ensure this doesn’t happen to your customers. The Plusses of Google What about Google+? Websites using the +1 button increase traffic 350%? Active Google users are on for over an hour a day; this includes Gmail, Google calendar, Picasa, etc. Mark Twain Listen, you and I both know the Mark Twain quote; “There are lies, damned lies, and statistics.” The point isn’t to get you to stop everything else in favor of social media marketing. The point is to help you see where there is an opportunity to improve how you use…
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