José-Marc Gallery was a new enterprise with an art show quickly approaching. They needed a website that would establish their presence online and highlight the handful of artists already being represented but would be able to handle more artists as they came onboard.
With a shoestring budget there was no room for a lot of customization yet the site still needed to be professional-looking and scalable.
Westchester Marketing Cafe LLC was brought in to;
- Install WordPress on the client’s servers
- Create a child theme for appropriate pre-built theme that would function both short-term and longer-term and ensure the minimal customizations we implemented would not get overwritten when the theme was updated
- Instruct the client on best practices for content development and search engine optimization
- Provide training so client was able to maintain the site inhouse
The client was able to attend the art show with a fully-functioning, highly-professional website.
The client is able to add new artists easily and grow the website in-house.