Seaboard Weatherproofing

  • Content management system features key projects on home page

The Challenge

Seaboard Weatherproofing’s website was in need of an updated look and improved user experience. New projects needed to be added to a site in a way that did not impede easy navigation.

Despite the myriad of project photos available there was a dearth of visual appeal in the original site and new projects had no way of standing out. As a result the firm’s expertise and experience in numerous marqui project in NYC and beyond was lost in translation.

Site content was written without an eye towards search engine optimization as a result page rank was lacking.

Scope

Westchester Marketing Cafe LLC was brought in to;

  • Redesign and restructure current website
  • Integrate content management solution
  • Provide search engine optimization strategy

The Result

The new content development strategy and targeted keywords provided a much needed boost to search engine optimization.

And once visitors got to the site they were greeted by an appealing, easy to navigate site.

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