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Content Development For Online Marketing

Welcome to our Summer Lunchbox Series on online marketing webinars. Here is the third webinar in the series: Content Development: More fun than root canal! This webinar was prerecorded so live questions are not possible. Feel free, however to contact us if you’d like any additional information about anything discussed during the webinar.

Working With Web Designers

“I thought you would just do it for me.” I once had a client say those exact words to me. The impression – or more likely, the hope – was that he would sign the contract and I would magically whip up a website with compelling content and fabulous visuals that would launch his business […]

Using Google Analytics To Drive Your Business Forward

Welcome to our Summer Lunchbox Series on online marketing webinars. Here is the second webinar in the series: Using Google Analytics To Drive Your Business Forward This webinar was prerecorded so live questions are not possible. Feel free, however to contact us if you’d like any additional information about anything discussed during the webinar.

2011 contest winner

Marketing Benefits Of Running An Online Contest

The Marketing Benefits of Running an Online Contest Last year Sound Earth, a pet-friendly household cleaning products manufacturer, began a focused effort to increase our community base and in turn increase our customer base. We wanted to appeal to our target market of pet and animal lovers. We also wanted to stay true to the spirit […]

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Unlocking Your Online Marketing Potential

Welcome to our Summer Lunchbox Series on online marketing webinars. Here is the first webinar in the series: “Unlocking Your Online Marketing Potential” This webinar was prerecorded so live questions are not possible. Feel free, however to contact us if you’d like any additional information about anything discussed during the webinar.

Lead Capture For Your Small Business Website

We talk a lot about “Content Is King”; and that’s true. Your content provides keyword-rich fodder for the search engines as well as reputation-establishing credentials for your human readers. Long live the King. Now that you are driving all this traffic to your website, what happens next? If you just shrugged your shoulders, you’re not […]

Granite-Springs.com Goes Live

Granite Springs Asset Management Launches New Website Yorktown Heights, NY, (June 12, 2012) – Marketing Cafe is pleased to announce the launch of the new Granite Springs Asset Management website. The website, which relaunched in late May, was the second generation website for the Manhattan-based firm.

BigW - RDAA

Marketing Cafe Wins Big W Awards

June 6, 2012 — Tarrytown, NY Marketing Cafe won two Bronze Big W Awards for the Yonkers Partners in Education website; Interactive Media: Blog and Pro Bono. The Big W, awarded by the Advertising Club of Westchester, is given to advertising, marketing, public relations and other creative professionals in Westchester County for excellence in their […]

Writing More With Less

Mark Twain once said, “I didn’t have time to write a short letter, so I wrote a long one instead.” In today’s 140 character world of Twitter and 100 space LinkedIn status, how can we say more with less? There is a measure of wordiness called the Gunning fog index, used to measures the readability of […]